WEBCAST:
Are you aligned to maximize customer revenue across marketing, sales, and customer success? Having the right data and insights will help. In this webinar, get expert tips how to use intent monitoring and the data collected to maximize opportunity capture across the entire revenue lifecycle, and deliver a seamless customer journey.
EGUIDE:
In this e-guide, learn about the state of adoption of data analytics in Australia, how Commonwealth Bank is making analytics tools more accessible to small companies and how SAS is prepping its marketers for the data flood.
WHITE PAPER:
Get the results of an IDC study conducted on behalf of IBM assessing the impact of migrating from a homegrown digital experience platform to IBM's integrated Exceptional Digital Experience suites.
EBOOK:
Companies are taking advantage of personalized data to tailor and improve the customer experience--but the best strategy still includes human insight. In this e-book, journalist Albert McKeon reports on the business practices at several organizations working to successfully improve the customer experience through data analysis.
EBOOK:
This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
EBOOK:
To improve customer experience, companies need to tune into the different platforms consumers use, unify data silos, integrate information systems and plan thoughtful strategies for engaging customers. Discover how to plug the holes in your business' customer experience strategy.
WHITE PAPER:
Master data management is playing a key role in the cloud customer data platforms that are revolutionizing customer service. Download this expert guide today to learn how Informatica and other platforms are using master-data backed CX technology to improve omnichannel experiences, personalize service, and decrease customer churn.
EZINE:
In this week's Computer Weekly, we talk to Hailo about its software development approach, which sees the taxi app use microservices and DevOps techniques. We hear from users of OpenStack, the open source cloud software, about how they are building digital businesses. And our buyer's guide looks at customer experience management. Read the issue now.