WHITE PAPER:
While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
WHITE PAPER:
This paper provides an overview of item-level radio frequency identification (RFID) tagging in the apparel supply chain. It explains the evolution of RFID technology and details key benefits when utilized by retailers, distribution and logistics providers, and manufacturers.
WHITE PAPER:
Read this article for an examination of three considerations for social media: social media driving revenue, customer experience and tracking and using social media measurement tools.
WHITE PAPER:
Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
PODCAST:
Tune in to this exclusive podcast with Martin Gill from Forrester Research to get a four-step guide to developing an agile commerce strategy that will enable your company to swiftly adapt to changing customer demands and new technology.
EZINE:
In this week's Computer Weekly, high street retailers are fighting back against online rivals by using IT to support multi-channel customers – and Tesco's marketing chief explains how it works at the UK's biggest supermarket. Also, we ask how revelations about internet surveillance affect the protection of corporate information. Read the issue now.
EVENT:
In this week's Computer Weekly, we talk to department store John Lewis about working with tech startups to improve its multichannel retail strategy. As PC sales slump, we hear from companies moving to non-Windows devices. And the final part of our buyer's guide to data management looks at the benefits of predictive analytics.
CASE STUDY:
BGMX's primary challenge is having the proper bandwidth to adhere to all VLAN specifications in PCI compliance standards. Desko also must meet even tighter SAS-70 regulations, as well as his bank's internal security guidelines.